Transport, Price and Photos..

I imagine the million dollar question: That, And how much do I charge for this?? Well let me tell you that here are two factors that you should take into account., apart, of course, of the fixed and variable costs of your company, We will learn to calculate them in another lesson.

You must take into account:

• The materials: calculate the cost of all materials, of all, including the sheets you print to cover the frame.
• The labor: how long does it take you to do it. The first time you do it it will take a long time.. But, as you do more it should not take more than 1,5-2 hours to do it from 0. Try to optimize production time to the maximum to obtain the maximum possible profit.
• Very important: In this product you must take into account the shipping and packaging costs. Agencies don't just charge by weight, but also by the volume they occupy in the transport vehicle. To give you an idea, I had negotiated with the agency the cost of standard shipping less than 1 Kg and a large courier bag at €5.5. Everything that came out of there was one more minimum shipment.: That is to say, it was difficult for me to send the photocall €11. Since I had a fixed shipping price in my online store and each customer paid €5.5 per order, I couldn't increase the cost, so I had to include this extra cost in the sales price of the product.. I recommend that you use this technique every time something similar happens to you.: If there is any extra cost that you cannot additionally pass on to the client, include it in the sale price, but never take away your profit margin.

To these costs add the profit margin you want to obtain and make your budget. Keep in mind the objective you have with this product: In my case it was another complement to a party pack, So I didn't want it to have an excessively high price because it was already part of a set of sales that were already profitable..

Packaging for transport.

Y, I guess so, that you will be looking forward to how to transport a photocall. Well, what you should keep in mind the most is that it has to be very protected so that it does not suffer damage during transport and, on, cost you money.

Use bubble wrap to wrap it and then wrap it in rigid cardboard.. Seal the corners with packing tape and indicate the agency and write the word FRAGILE on the outer wrapping (If the agency provides you with the fragile stickers, better). REMEMBER: Study the packaging costs carefully because everything that increases will be subtracted from your profit cost.

I leave you an image where you will see it more clearly and where I will tell you the price at which I sold it on the web.

As I mentioned before, For me, photocalls were another complement to an already voluminous order., so I was not interested in the price going up.. According to the costs that I have indicated above, which are nothing more than an example, This photocall should have been sold for at least €52.

Photos.

I recommend you to, always, take photos of your photocall to use it in your service catalog and on your social networks.

• For your catalog: Take the photos on a white background so that the rest of the elements on the table do not take center stage.. It is best to place it on a white wall and stick it with some painter's tape (take the photo quickly). It is also a good idea to hang it from a mini thumbtack., Yes, it is transparent, one of those that has a head., mbest.
• For your social networks: I recommend that you take the photos with the rest of the montage to inspire and get it into your client's eyes.. Tell him/her the motivation that the protagonist will have when he/she takes photos with his/her friends and record that moment in his/her memories as unforgettable..

NOW IT'S YOUR TURN

Exercise.

• Choose the theme of your photocall and prepare all the materials to get to work as I have taught you..
• Calculate the price of your photocall according to the parameters that I have told you.
• Don't forget to take photos for your product catalog and social networks.